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Positive pleasure-oriented goals are much more powerful motivators than negative fear-based ones.

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Positive pleasure-oriented goals are much more powerful motivators than negative fear-based ones. Although each is successful separately, the right combination of both is the most powerful motivational force known to humankind.

Motivation is not an accident or something that someone else can give you — you are the only one with the power to motivate you. Motivation cannot be an external force, it must come from within as the natural product of your desire to achieve something and your belief that you are capable to succeed at your goal.

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Having clarity of purpose and a clear picture of what you desire, is probably the single most important factor in achievement. Why is Clarity so important?

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